Intellectual Property – is it my Golden Goose?
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Overview
As a business owner, you wish to grow your business by leveraging on your tangible and intangible assets.
Intellectual property (“IP”) is a valuable form of intangible asset. However, it is often not optimally utilised for business growth due to a lack of an effective IP commercialisation strategy.
This workshop aims at providing an overview of how IP can be identified, developed, managed and ultimately commercialised for the benefit of your business.
IP Expert Ms Margaret Law will share on the following topics:
• Overview of different forms of IP & how they can be protected
• How IP can be utilised to bring commercial benefit to businesses
• Common forms of IP commercialisation
• Learning through a hypothetical scenario
There will be an engaging Q&A session, so come prepared with your burning questions on IP!
Target Audience
• Business owners
• Entrepreneurs
• Business strategists
Learning Outcomes
• Awareness of various forms of IP
• Basic knowledge of common forms of IP Commercialisation such as licensing, franchising, joint development, and attracting investments into IP owning entities
Speaker Profile
Ms Margaret Law is a director of Margaret Law Corporation. Her expertise lies in the area of intellectual property law. She represents a wide range of clients and regularly advises on issues concerning the protection and commercial exploitation of intellectual property.
Identified by The World’s Leading Trademark Professionals for consecutive years as a recommended expert in Singapore in trade mark prosecution and strategy, Margaret has been described as “highly skilled”, “multi-talented” and having “a reputation for excellence in prosecution and transactional work”.
Margaret’s area of practice includes advising clients in commercial transactions which involve intellectual property. She has represented both franchisors and franchisees in many successful franchises in various industries.
Margaret received her Bachelor of Laws degree from the National University of Singapore in 1995. In 1998, she obtained a Master’s degree from the same university.
She was admitted as an Advocate & Solicitor in Singapore in 1996. In 2000, she was admitted as a Solicitor in England and Wales.