Tuesday, June 27 2023, 02:00 PM - 04:30 PM
Internationalisation Series: Market Opportunities Across Southeast Asia – Malaysia

Event Introduction:
The SME Centre@SICCI, in collaboration with Orissa International, is organising the fourth workshop in the workshop series to help companies explore market opportunities across Southeast Asia. In this session, the focus will be on Malaysia.

Decades of growth and stability have made Malaysia an industrialised economy, one of the most open in the world with a trade-to-GDP ratio averaging over 130% since 2012. Foreign companies benefit from the country’s developed infrastructure, English-speaking business and consumer environment, a well-established legal framework.

This workshop will provide participants with:
• a brief economic overview of Malaysia and some key sectors in the country,
• case studies to showcase how some Singapore companies have approached the Malaysian market.



Hosted by: Jason Tee



2.00pm – 2.30pm Registration
2.30pm – 2.40pm Introduction
Host: MC
Manager, Business Advisory
2.40pm – 3.45pm Doing Business in Malaysia
Ms Ili Salsabila Abd Razak
Country Manager, Malaysia
Orissa International Pte. Ltd.
3.45pm – 4.15pm Entering Malaysia: What Companies Should Look Into
Mr Mike Krishnan
Senior Manager, Business Advisory
4.15pm – 4.30pm Questions & Answers


Speakers’ Profiles:

Ms Ili Salsabila Abd Razak, Country Manager, Malaysia (Orissa International Pte. Ltd.)

Ili is the Country Manager – Malaysia for Orissa International. She has been with the company since 2013, helping clients to navigate the market through market research and business matching services covering various sectors of interest, including industrial, medical and healthcare, ICT, defence and FMCG, among others. Through years of experience in working with new and seasoned exporters trying to penetrate the market, Ili has developed an in-depth understanding of what companies would need to be successful in their export venture in Malaysia.

Ili holds a Master of Science in International Business from Universiti Utara Malaysia. Prior to joining Orissa International, she has been involved in a number of research and consultancy works for the university, largely focusing on empowering exporters and strategising for export and international business activities.

Mr Mike Krishnan, Senior Manager, Business Advisory (SME Centre@SICCI)

Mike has been with SME Centre since 2018 and has assisted more than a thousand companies thus far. With his vast experience working in both Multinational Corporations and Small and Medium Enterprises in numerous different countries throughout his career, he has accumulated more than 13 years of experience in the Banking/Financial sector, working with the UAE Government as a management consultant in Dubai for three years and a Master Trainer for JKJR in Malaysia for two years.

He is also an NROC (National Registered Coach of Singapore) where he volunteers weekly to coach tennis to special needs students under the Sports Singapore Playability programme (funded by Sport Singapore and Temasek Foundation). He is very passionate about helping the special needs community and was given the honour to be invited into the Istana by the President of Singapore during the SportCares picnic event for his weekly contribution.